DENSO: Video for social media and special use
PROJECT: Utilize footage from a 5 minute video produced by DENSO Japan to shape a story that would resonate with U.S. viewers.
I didn't write the line, "Driving Life Further", but I fell in love with it.
Using footage from the video produced overseas, I was tasked with writing and creating a one minute social media story that paid off that line and would resonate in North America.
Another need for the project was to build awareness as to the message behind DENSO's messaging Crafting the Core.
The heart and soul of DENSO is in what ever they engineer and create.
Crafting the Core is more than manufacturing and engineering parts. Its a collective of artisans.
In the end, it's your journey, your world, your life, that matter most.